back when - Tim McGraw (Dr Pepper reference)

[katiebug]

ok so i was listening to this tim mcgraw song :guitar: titled "back when" and he says "don't you remember the fizz in a pepper, peanuts in a bottle at ten two and four?" does ANYBODY know what that last part means? please help it's killing me! thanx

[bazooka]

I don't know if this is the kind of enlightening information you were looking for,

but according to the Dr Pepper Museum website

From 1910 to 1914, Dr Pepper was identified with the slogan, "King of Beverages." "Old Doc," a typical country doctor character with monocle and top hat, became the Dr Pepper trademark character in the 1920s and 1930s. During that era, research was discovered proving that sugar provided energy and that the average person experiences a letdown during the normal day at 10:30a.m., 2:30p.m. and 4:30p.m. A contest was held for the creation of an ad using this new information. The winner of the ad campaign came up with the famous advertising slogan, "Drink a bite to eat at 10, 2, and 4." Dr Pepper's slogan in the 1950s was "the friendly Pepper-Upper," which led the brand into the 1960s when it became associated with rock and roll music and on Dick Clark's American Bandstand TV show.

[windy1]

see post in duscussion, I'm too lazy to retype it.

[MuffinGirl]

Hey katiebug i agree with the previous two. oh yeah i'm supposed to ask, do you know eddie? :guitar:

[Tenacious_Peaches]

I had never heard of this until I moved to Georgia, but apparently putting salted peanuts in your Dr. Pepper (or Coke) is considered a delicacy. It's fun trying not to choke to death when you take a big swig from the Coke and get a peanut caught in your throat. ::

[joe33780]

My grandparents owned a Dr. Pepper bottling company in Jasper, FL way back when and it closed decades ago, but my grampa once submitted a commercial to the corporate office which was the very same "10, 2 and 4." I never new it was that big until I heard the Tim Mcgraw song.